Product Photography : Hot Choc Club

Therefore we took their next set of promotional photographs from a totally different perspective, this time using the product itself with a quirky mug they bought with them to setup their products as though they were being used more in-situ rather than just in a studio. This allowed us to take more creative shots with areas out of focus and an emphasis on areas such the marshmallows in the mug (because it’s not a real hot chocolate without marshmallows right!?).

The lighting setups for the promotional photography varies greatly depending on if the client wants a lifestyle approach or a white background product shoot. This is because as soon as you add a flash it makes everything a lot brighter and so it seems to remove the realness that can be conveyed when the light is a lot softer and so for the lifestyle photographs we often find ourselves using a tripod with a long shutter speed of around 1 second to make sure we don’t need to use the flash to add extra light in. Intead of triggering the flash we use the studio lights as a continuous light setup to add light to the products without being too harsh in the finished photograph.

Our Product Photography is available from £30 per hour and we’re always happy to provide a no-obligation quote for you. Head over to our Product Photography page for more information and to find out how we can help your products stand out from the crowd.